About MusicLy
Built to democratise music royalty ownership
MusicLy is a specialist music IP investment platform — acquiring, managing, and monetising royalties across publishing, masters, and neighbouring rights. We operate in the mid-market, combining institutional-grade infrastructure with direct industry relationships.
Our mission
“To democratise music royalty ownership — making it as transparent, accessible, and investable as other alternative asset classes.”
What we stand for
Our values
Discipline
Every acquisition is underwritten on verified data. We never pay more than 12× trailing royalties and we never compromise on rights chain clarity.
Transparency
Investors see exactly how capital is deployed, how each catalog performs versus underwriting, and where operational improvements are being made.
Stewardship
We actively manage everything we acquire. We treat the cultural legacy of the artists we work with as a responsibility, not just an asset.
Long-term thinking
Music rights last generations. We build portfolios, partnerships, and operational infrastructure with a multi-decade horizon in mind.
Democratisation
We are building the infrastructure to bring this asset class to family offices, wealth managers, and ultimately a broader community of investors.
Integrity
Off-market, confidential, fair. We do not publicise deal terms or artist names. We price honestly and we close what we agree to.
Our story
How we got here
2022
Concept & founding
MusicLy founded in Switzerland with the thesis that the $0.5M–$10M mid-market in music IP was systematically underserved — too small for large PE funds, too complex for private buyers.
2023
First acquisitions & legal infrastructure
Initial catalog acquisitions completed. Swiss GP structure, US and UK operating LLCs, and deal-level SPV architecture established. Liechtenstein AMC facility structured.
2024
Platform build-out
Proprietary technology platform in development — royalty data ingestion, decay modelling, acquisition scoring, and investor reporting dashboards. Advisor network expanded globally.
2025–26
Growth phase & institutional capital
Onboarding cornerstone investors for initial portfolios. GP equity raise underway. Target: $50M+ AUM within 3 years of full deployment. Expanding deal pipeline across US, UK, and Europe.
The team
Leadership & key people
MusicLy is led by a team combining music industry expertise, institutional finance, and technology. We are actively growing — open positions listed below.
Amir Peled
Chief Executive Officer & Founder
Founder of MusicLy. Leads investment strategy, deal origination, and institutional relationships. Based in Zürich, Switzerland.
Chief Investment Officer
Profile coming soon.
Enquiries: [email protected]
Head of Technology
Profile coming soon.
Enquiries: [email protected]
Head of Legal & Compliance
Profile coming soon.
Enquiries: [email protected]
Head of Investor Relations
Profile coming soon.
Enquiries: [email protected]
Head of Catalog Management
Profile coming soon.
Enquiries: [email protected]
Contact
Get in touch
We welcome conversations from investors, catalog owners, industry professionals, and prospective team members.
General enquiries
[email protected]
+41 (0)79 751 60 81
www.musicly.info
Headquarters
MusicLy GmbH
Zürich, Switzerland
Swiss-registered GP
Investment enquiries
Amir Peled, CEO
[email protected]
+41 79 751 60 81